There’s just something about this room

I don’t know if I said enough about this room last time. It’s small, it’s cozy, it gets a lot of great light (especially in the morning). Crown Heights is a special place to me now. I didn’t spend much time here until I met her. It feels like home, and now I can’t imagine anything else but that.

The bed breaks almost every night, despite getting new slats and making sure none of the storage gets in the way. It looks good, though; guess you can’t expect much from Ikea bed frames. The plants look pretty on the window sill and I try to surprise her with flowers often as possible. Then the window sill looks really pretty.

I wonder when she’ll leave this place, and if the next one will be better than the last, or if I’ll miss this place dearly. I think I will either way. And then hopefully soon after that we’ll have something of our own. Somewhere where the bed doesn’t break and the flowers never die.

We laugh in there so much, just talking or dancing or watching our guilty pleasure reality shows. We like to joke that we tan in there in the mornings, because the light is so strong and beams directly on our faces. She lights up the whole room when the light lays on her face like that. I’ve never seen something so perfect.

The first time I ever went there was so special. And so was the second, and third, and so on and so forth. But something about that first time was different. It feels like the start to this chapter, a chapter I didn’t see coming but can’t imagine what life would be like if it hadn’t.

We’ve grown together a lot in this room. Starting out not knowing what would come next, to asking the scary questions, to falling in love, to falling in love even more, and laughing and crying and laying and figuring out how to navigate life together. It’s been nothing short of a dream.

I don’t know if we’d be where we are now if it weren’t for this room, so it’ll always be special to me; the place we fell in love. It’ll always be the place I feel safest and most calm. Anywhere can be like this as long as she’s with me, but there’s just something about this room.

How to Use Google Ads to Boost Awareness

There are a few things that stay top of mind for any small business owner such as, sales, marketing, and brand awareness. One of the best ways to help with these specific areas is Google Ads (aka AdWords).

Running Google Ads are great for:

  • Easily helping potential customers find your company.
  • Owning the search engine real estate when people search your company name and even the products/services you offer.
  • Testing different call-to-actions (CTAs) and messaging to see what resonates best with driving sales.

That said, here are a few key strategies you can implement to help ensure that you’re yielding positive results with your AdWords campaign to boost awareness further.

Target the Right Keywords

You’ll notice that it can be difficult to compete with broader keywords within your industry, so instead focus on geo-targeted keyword searches such as, “auto repair service in Seattle WA.”

More specifically, here are different ways you can target your keywords within AdWords:

  • Broad match is the default match type that all your keywords are assigned. Ads may show on searches that include misspellings, synonyms, related searches, and other relevant variations. So if your keyword is “women’s hats,” someone searching for “buy ladies hats” might see your ad.
  • Negative match — Excludes your ads from showing on searches with that term. So if you’re a hat company that doesn’t sell baseball hats, you could add a negative keyword, designated with a minus sign (-baseball hats).
  • Broad match modifier — Similar to broad match, except that the broad match modifier option only shows ads in searches including the words designated with a plus sign (+women’s hats) or close variations of them.
  • Phrase match — Ads may show on searches that match a phrase, or are close variations of that phrase, with additional words before or after. Ads won’t show, however, if a word is added to the middle of the phrase, or if words in the phrase are reordered in any way. Designated with quotation marks (“women’s hats“).
  • Exact match — Ads may show on searches that match the exact term or are close variations of that exact term. Close variations here may also include a reordering of words if it doesn’t change the meaning, and the addition or removal of function words (prepositions, conjunctions, articles, and other words that don’t impact the intent of a search). Designated with brackets, the keyword [women’s hats] could show when someone searches on Google for “hats for women.”

From there, make sure you group similar keywords under their own ad group. This will ensure that you’re targeting is narrowed in on and also help you understand which ad groups perform the best, in addition to the types of keywords themselves.

Build Out Targeted Landing Pages

One of the biggest mistakes you can make when running your AdWords campaign is just driving traffic to your homepage. Make sure your ad copy matches the copy on your landing page. Doing so will create a stronger connection and experience the minute someone clicks on your ad and goes to a web page to learn more about what you’re offering.

Know that optimizing the customer journey is just as important as getting the sale. In fact, it’s what’s going to help you drive the best results and over time, help with getting the most sales for the lowest cost.

Do Competitive Research

Knowing which keywords your competitors are bidding on and the type of ad copy they are running are great ways to give you additional ideas on how you can position your own campaign.

In doing your competitive analysis, you’ll also better understand how much people are paying for the keywords you want to target as well as the search volume. Take this information and leverage it with setting up your campaign as well as for monitoring it once you launch.

Lastly, a great tool to help is Spyfu.

Don’t Be Afraid to Hire an Expert

Running a business takes a lot of work and on top of that, having to learn the ins and outs of how an AdWords campaign needs to run to ensure success can feel daunting. For this exact reason, you shouldn’t be shy about hiring an expert to help you set everything up.

This person can ensure the following for you:

  • Conversion tracking is set up so you can track online and offline conversions.
  • Keyword research and optimization.
  • Connect your AdWords account with your Google Analytics account, so you have an easy place to see the performance of your ads.
  • Generate reporting to help you understand what’s working, what’s not, and where improvements are needed.

Your Better Business Bureau offers a Google AdWords Program exclusively to BBB Accredited Business. Visit to learn how you can save big on this great service!

Final Thoughts

AdWords is the easiest way for any small business owner to test messaging, CTAs, and drive immediate website traffic. But the power of AdWords comes into play when you can drive actual results that go beyond just awareness, i.e., sales. Know that running a successful campaign will take some time to collect enough data to foster additional decisions on where changes need to take place. Be patient, and keep testing as much as you can.

View original post at

Mercedes-Benz Collection

It’s been coming for years and it’s finally here. Actually, it landed in two cities late last Summer, early last Fall. The “Mercedes-Benz Collection“. What is it you ask? It’s a monthly subscription service that allows you to drive an entire range of Mercedes-Benz vehicles.

No, this isn’t a special lease, with Mercedes-Benz Collection, you’re no longer limited to driving one vehicle. From thrilling performance to supreme capability to refined comfort, you have access to the Mercedes-Benz lineup for one flat, monthly fee. I don’t know that you can set this up on desktops, however, you can apply/subscribe with the Mercedes-Benz Collection app. With the app, you can apply for your membership, pay the one-time activation fee, pay your first monthly payment, and request your flip(s). When you’re ready for a change, a Mercedes-Benz concierge delivers your next vehicle directly to your doorstep. How cool is that? No long-term commitment, one-time activation fee, a month-to-month membership, and cancel or pause any time.

I’m buying a Rivian, and I’ll have it next year when they begin deliveries, however, I stand firmly behind Mercedes-Benz vehicles and they will always be my “daily drivers”. At the time of writing the “Mercedes-Benz Collection” is only available in Nashville and Philadelphia and plans are to roll out to other cities.

Example pricing in Philadelphia offers one of two tiers. “Reserve” or “Premier”. With Reserve, the cost is $1595/Month Plus Tax and the choices are the E 300 Sedan, the E 400 Wagon, AMG C 43 Sedan, GLC 350 SUV, AMG GLC 43 SUV, E 400 Coupe, E 400 Cabriolet, or AMG C43 Coupe. With Premier the cost is $2995/Month Plus Tax and your choices are the AMG E 63 S Sedan, AMG C 63 S Sedan, S 560 Sedan, AMG GLE 63 S Coupe, G 550 SUV, GLS 550 SUV, AMG GLE 63 S SUV, AMG C 63 S Coupe, or SL 550 Roadster. How’s that for choices?! Mercedes-Benz even promises the vehicles offered are within the three most recent model years.

We subscribe to movies, television, mobile phones, and just about everything else, this is a logical evolution. Many are familiar with SAAS, or, Software As A Service, I would call this MAAS, Motoring As A Service. Mercedes-Benz might be one of the world’s first Motoring Managed Services Providers.

No dealerships, no cumbersome buying experience, no repairs, it’s ingenious.

Jasa Pengurusan Sertifikat Badan Usaha (SBU) Profesional di Kedaung Baru Tangerang Hubungi +628128333136

Jasa Pengurusan Sertifikat Badan Usaha (SBU) di Kedaung Baru Tangerang Hubungi +628128333136.

SBU yaitu singkatan dari Sertifikat Badan Usaha yang artinya adalah sertifikat jadi pernyataan formal dan tanda bukti atas kemampuan dan kompetensi usaha dengan ketentuan kualifikasi Badan Usaha.

Sertifikat Badan Usaha atau SBU adalah prasyarat untuk mendapat Surat Izin Usaha Jasa Konstruksi (SIUJK) jadi setiap Badan Usaha yang mau punya jasa konsultan non konstruksi maupun Surat Izin Usaha Jasa Konstruksi (SIUJK) itu mesti memiliki dulu yang namanya Sertifikat Badan Usaha (SBU).

Jasa Pembuatan SBU {Sertifikat Badan Usaha} Profesional di Kedaung Baru Tangerang Hubungi +628128333136

Sertifikat Badan Usaha (SBU) ini dipakai untuk Badan usaha yang bergerak di jasa konsultan, jasa konstruksi dan jasa pengawasan.

SBU (Sertifikat Badan Usaha) ini juga mesti diluncurkan oleh Asosiasi yang terakreditasi dengan Lembaga Pengembangan Jasa Konstruksi (LPJK) yang diakui oleh pemerintah.

Maka untuk Perusahaan anda yang mau bergerak dibidang konstruksi segera untuk membuat Sertifikat Badan Usaha (SBU) biar bisa ikut dalam tender — tender pemerintahan, sebab setiap lembaga pemerintah mewajibkan setiap rekanan mereka harus memiliki Sertifikat Badan Usaha (SBU) dan tentunya Surat Izin Usaha Jasa Konstruksi (SIUJK).

Surat Izin Usaha Jasa Konstruksi atau SIUJK yaitu surat yang diperlukan oleh sebuah perusahaan untuk mengerjakan kegiatan konstruksi baik itu di non pemerintah atau di lingkungan pemerintah. Sehingga surat ijin ini di keluarkan oleh pemerintah daerah untuk perusahaan maka dengan begitu perusahaan bisa mengerjakan kegiatan konstruksi. Surat Izin Usaha Jasa Konstruksi (SIUJK) ini erat hubungannya dengan Sertifikat Badan Usaha (SBU) yang jadi prasyarat pembuatan Surat Izin Usaha Jasa Konstruksi (SIUJK).

Sertifikasi Badan Usaha atau SBU adalah bukti formal yang berupa pernyataan atas badan usaha tertentu. Sertifikasi Badan Usaha (SBU) ini diperlukan untuk pembuatan IUJK. Apabila membuat Sertifikasi Badan Usaha (SBU) sebaiknya terakreditasi oleh Lembaga Pengembangan Jasa Konstruksi (LPJK). Cuma Sertifikasi Badan Usaha (SBU) yang terakreditasi oleh Lembaga Pengembangan Jasa Konstruksi (LPJK) saja yang dapat dipakai untuk pembuatan SIUJK (Surat Izin Usaha Jasa Konstruksi) . Biaya pembuatan SIUJK (Surat Izin Usaha Jasa Konstruksi) dan Sertifikasi Badan Usaha (SBU) ini mahal maka dengan beegitu harus perlu hati-hati dalam proses pembuatannya sehingga harus sesuai dengan yang di inginkan.

Apabila dalam pembuatan SIUJK (Surat Izin Usaha Jasa Konstruksi) diperlukan Sertifikasi Badan Usaha (SBU), maka dengan begitu untuk membuat Sertifikasi Badan Usaha (SBU) diperlukan SKT atau SKA. Sehingga hal ini jadi langkah awal dalam proses pembuatan Surat Izin Usaha Jasa Konstruksi (SIUJK) yaitu dengan terlebih dulu membuat SKT atau SKA. Apabila dibikin point, jadi langkah pembuatan SIUJK (Surat Izin Usaha Jasa Konstruksi) antara lain yaitu sebagai berikut :
– Mengurus Surat Izin Usaha Jasa Konstruksi (SIUJK)
– Membuat Sertifikasi Badan Usaha (SBU)
– Membuat SKT (Sertifikasi Tenaga Trampil) atau SKA (Sertifikasi Tenaga Ahli)
– Read More : Tips Memilih Jasa Pembuatan PT Yang Profesional.

Jadi sebelum akan membuat Surat Izin Usaha Jasa Konstruksi (SIUJK) harap diperhatikan dulu bahwa penting dalam mengantongi SKT atau SKA dan Sertifikasi Badan Usaha (SBU). Apabila Anda tidak mempunyai dua prasyarat ini maka dengan begitu Anda tidak akan bisa untuk mengurus Surat Izin Usaha Jasa Konstruksi (SIUJK). Diantara ketiga tahapan yang ada di atas, biaya pembuatan SIUJK (Surat Izin Usaha Jasa Konstruksi) dan Sertifikasi Badan Usaha (SBU) yaitu yang termahal. Pastinya biaya mahal ataukah tidak itu tergantung pada jasa yang melayani pembuatan Sertifikasi Badan Usaha (SBU) atau Surat Izin Usaha Jasa Konstruksi (SIUJK).

Pembuatan Sertifikasi Tenaga Trampil (SKT) atau Sertifikasi Tenaga Ahli (SKA) tergantung pada tenaga ahli yang dipunyai oleh perusahaan. Disamping itu juga bergantung pada besar project yang akan dikerjakan. Apabila project dalam kategori menengah maka dari itu tenaga ahli yang diperlukan setingkat sarjana. Sehingga yang diperlukan yaitu pembuatan Sertifikasi Tenaga Ahli (SKA). Sedangkan apabila project itu termasuk juga dalam kategori kecil jadi tenaga ahli yang diperlukan cuma setingkat SMK atau SMA. Maka dengan begitu yang diperlukan yaitu SKT (Sertifikasi Tenaga Trampil).

Biaya Pembuatan SBU, SIUJK, Dan Prosesnya.
Proses awal dalam pembuatan Sertifikasi Badan Usaha (SBU) yaitu mulai membuat Sertifikasi Tenaga Trampil (SKT) atau SKA (Sertifikasi Tenaga Ahli). Pembuatan SKT atau SKA ini mempunyai syarat yang lebih sedikit. Selain itu biayanya juga lebih murah jika dibandingkan dengan biaya pembuatan Surat Izin Usaha Jasa Konstruksi (SIUJK) dan Sertifikasi Badan Usaha (SBU) itu biaya nya lebih mahal. Sehingga syarat yang dipakai dalam membuat Sertifikasi Tenaga Ahli (SKA) antara lain yaitu sebagai berikut :
– NPWP (Nomor Pokok Wajib Pajak)
– S1 Teknik dan S1 Pertanian
– Melampirkan foto copy KTP
– Wajib mengisi formulir keanggotaan
– Melampirkan pas photo 3×4 sebanyak 4 lembar
– Melampirkan foto copy ijazah S1
– Read More : Jasa Pengurusan Izin BKPM Yang Dapat Membantu Anda .

Setelah berhasil membuat Sertifikasi Tenaga Ahli (SKA) maka dengan begitu lanjut dengan pembuatan Sertifikasi Badan Usaha (SBU). Sehiingga syarat yang dipakai dalam pembuatan Sertifikasi Badan Usaha (SBU) ini tidak hanya dengan melampirkan Sertifikasi Tenaga Ahli (SKA) yaitu antara lain yaitu sebagai berikut :
– KK
– Akte pendirian usaha
– NPWP (Nomor Pokok Wajib Pajak)
– Surat keterangan domisili usaha
– SIUP (Surat Izin Usaha Perdagangan)
– PKP (Pengusaha Kena Pajak)
– TDP (Tanda Daftar Perusahaan)
– KTA (Kartu Anggota Asosiasi)
– Struktur organisasi perusahaan
– KTP pemegang perusahaan
– Pas Photo 4×6 sebanyak 4 lembar
– Neraca dan laporan keuangan dari perusahaan.

Pengurusan Sertifikasi Badan Usaha (SBU) dan Sertifikasi Tenaga Trampil (SKT) atau SKA (Sertifikasi Tenaga Ahli) ini bisa hingga 1 bulan masing-masing. Selanjutnya yaitu membuat Surat Izin Usaha Jasa Konstruksi (SIUJK) dengan syarat yang serupa dengan pembuatan Sertifikasi Badan Usaha (SBU) cuma saja membawa dua prasyarat lain yaitu SKT atau SKA dan SBU.

Apabila mau mengurus pembuatan sbu, anda bisa memakai jasa kami, sehingga proses cepat dan biaya yang dapat dijangkau. Jasa Pembuatan SBU {Sertifikat Badan Usaha} di Kedaung Baru Tangerang Hubungi +628128333136

“Limitations” of Data

Hi everyone 🙂 Now that my CS midterm is finally over, can finally catch some breath and post about my thoughts regarding Meaningful Indicator for this week 😛

To start things off, I shall be introducing the most interesting data set of all time. Which is nonetheless about grades — Something we all can relate to.

When I was first introduced to this data set, although the color coding seems to be sending an apparent signal. The score listed under the “Total” row tends to exhibit an unresistable force which pulls my eye towards it.

To me, a data set is similar to a car with the metrics resembling each of the car parts. With that in mind, I analyzed this data set and it seems that things aren't as obvious as they seem.

Before we consider the “limitations” of the current data set, let's consider the utility aspect first. In term of utility, the color coding seems to depict a scene for both extreme end of the spectrum. As usual, the intermediate part of the spectrum is hard to differentiate. (From QR Experience)

As for the value of differentiating, I would say red holds more value than green as it seems to show a clear direction for improvement perhaps? But what I am more excited about (or maybe not) is cleaning this particular data set by introducing new variables / collapsing current existing ones and perhaps merging some of the variables that in my perspective may not be that meaningful.

It seems that in this inquiry module, it is leveraging on what we learned in our QR module. Initially, it hones our skill of analyzing data, asking critical questions and making data visualization out of it. After which it transit to collecting data for more “foreign” topics such as meritocracy. Now it seems to be presenting the opportunity for not only data cleaning but combine both data collecting and data cleaning together to make the data set more “meaningful”.

Before I set off to clean the data with my peers, perhaps I would like to reiterate one more key takeaway from today class. When in doubt, always define first. Just like how we use Reddit as a platform to gauge public acceptance and feedback in terms of upvote and comment. I feel that in order to classify this data set into the meaningful category, perhaps it is to be aired to the class and the meaningful gauge of the data set would be based on the class acceptance of it.

Furthermore, to me the “perfect” data set is one that not only can differentiate the extreme but allow the viewer to segregate the intermediate portion clearly such as who is “better” or score “higher” points than the other, but it may be a bit hard as a variety of matric have to be weigh and factor into this “black hole” equation before this can happen.

For my next medium post, I shall be doing an analysis of the meritocracy data set which my group collected over the span of 2 weeks. (Should be done soon hopefully, trying to increase the sample size). After which, I am going to dig into the cleaning of this midterm data set. Stay tuned and all the best to those who still have midterm next week 🙂 [Including myself, of course, last paper on next Friday 🙁 ]

The ART of irresistible creating sales offers

Learn this valuable acronym to build hard-to-pass-up deals that your customers must have.

When building marketing campaigns, one of the hardest tasks is creating tempting offers. Make the wrong offer and it can erode your brand’s value. Create the right offer and people will start lining up.

After running a business and helping clients with theirs, a pattern started emerging on how to create offers quickly and I want to give it to you.

To put things into prospective, I work at Lakeside Marketing. We help transform disorganized teams into selling machines by working with management to create amazing campaigns. Campaigns bring product training, task management, customer communication, and creative arts together.

Part of creating a transformative campaign is having a solid offer. Offers are the “deal” you are educating your customer about. Sales offers are pivotal to your marketing efforts because they create action. Let’s dig in…

What’s Your Offer?

  1. Savings (Save 10%, buy a case and get 3 free, BOGO, deal club)
  2. Freshness (seasonally available)
  3. New and timely information (current events, new products, research, or clinical findings)
  4. Educational (training, support, recipes, free guides)
  5. Convenience (free shipping, “pop-up” shops)
  6. Emotional (positive affirmations, negative consequences)

Use the acronym ART when thinking about your offers:

A: Automate

Try to automate communication and simplify the customer’s journey, making it really easy to take advantage of the offer.

R: Return (on investment)

Have a positive short-term (1–2 months) return on investment for the organization while looking at how to improve total long-term sales goals through follow-up offers.

T: Time-Sensitive

Offers can expire at the end of the campaign. This creates scarcity and a reason for your customer to act.

Asking yourself, “why would my customer give a damn about my offer?” is probably a good litmus test to whether your offer is good or bad.

Let continuous learning be your guide.

Creating compelling offers takes time. You are not going to be a master from the beginning. This is because you must create a trusting relationship with your audience. This is done through the authentic stories you are telling through your campaigns.

We like to run different tests to see how the audience reacts to different subject lines and inbox preview text. This can really help hone your message. This is called A/B testing and there are plenty of tools to help test everything from emails to landing pages to Facebook and Instagram ads.

We also like to do regular meetings with the teams that we work with. This way we can get input and change direction on the fly based on conversations with sales, customers, and management. Do regular meetings! Promise, that you will need them to sort out any issues….

The ‘why’ of your offer

Asking yourself, “why would my customer give a damn about my offer?” is probably a good litmus test to whether your offer is good or bad. Asking why forces us to question our motives and behaviors surrounding the campaign we are working on. We hope that you become ARTists at crafting your next offer!


Fantasy trading that pays cash prizes.

Buy or sell a million dollar account without taking market risk.

Frequent games and the TradeStars Leaderboard gives you multiple chances to win.

Compete against other traders. Finish “in the money’ to win cash prizes.


Start with free TradeStars games so you can earn while you learn, without risk!

Trade Stars entry fees as low as $1 Dollar.

Create your free account today and play one million dollars worth of crypto or forex games.

Profit from TradeStars ranking system of winners. Track your results against other traders.

You can win cash even with a losing portfolio.

Play multiple games for free or low entry fees to increase your daily chances of winning.

For more details visit :

Increase your Sleep Quality!

Photo by Sam Solomon on Unsplash

Sleeping appears to be one of my biggest drawbacks in life, that is of course in terms of productivity. So, how can we sleep a shorter amount of time, with a better quality of sleep?

Arnold Schwarzenegger once said…

“Yeah sure, some people say they sleep 8 hours. For them I have only one message: Sleep faster.”

Why Sleep is Important?

Photo by Jakob Braun on Unsplash

Before we start our adventure of improving your sleep quality, let me just say that I am by no means a professional in this area. In correlation, these methods may also not work with everyone. — NerdOfCode

First off, sleeping is vital to the human race for a variety of known and unknown reasons.

According to Popular Science, studies have shown that humans that are sleep deprived, will perform at a much lower rate on standardized testing than their well-slept competitors.

Popsci also went on to note that the ability to recall information correctly, is directly affected based on your sleep.

Lastly, sleeping is a necessity for human beings. If you don’t sleep, and your constantly awake… You will eventually began to slow down, and then in effect die.

Why is Sleep Quality is Important?

According to, “good sleep” is important because:

  • “Poor sleep can make you fat”
  • “Good sleep can improve concentration and productivity”
  • “Maximize athletic performance”
  • ”Poor Sleepers Have a Greater Risk of Heart Disease and Stroke”

Yikes 😱!

How do I Improve my Sleep Quality?

Now that we all know why sleeping is important, how do we go about improving our actual sleep quality?

Well, your sleep quality deals with a number of differentiating factors; so here’s a basic list of sleep quality altering factors:

  • Noise
  • Lighting
  • Caffeine
  • Anxiety
  • Stress
  • Medications

So, to improve your sleep quality you’ll need to somehow reduce the above factors.


For example, we can reduce the amount of background noise around us as we sleep, by using noise-cancelling ear-muffs and/or ear-plugs. Using such items will effectively reduce the amount of noise you hear as you sleep, and will ultimately improve your quality of sleep.


Your sleep can be affected by so many different factors, there are too many to keep track of at once. But, an easy one to fix is the lighting in your bedroom. For the utmost sleep quality, it is important to minimize the amount of light you see during your sleep.

This can be accomplished by just turning your lights off, or using a face-mask.

It’s easy as 1–2–3, and it pays off big-time the next morning.


Everyone knows that caffeine is a drug and a stimulant, that makes us all perk up and become super sensitive. If drunk before going to sleep, it will make it hard for us to fall asleep, and will in effect lower are overall sleep quality.

So, as a general rule, don’t drink coffee past 5 P.M.


Anxiety will not let your brain go to rest very easily as it keeps you up worrying.

Anxiety is very hard to get rid of, but there are some simple routes you can take to lessen your anxiety through: medication, yoga, and meditation.


Stress is very similar to anxiety, as it is something that keeps you up stressing at night.

Stress is also pretty hard to get rid of, as it is caused by burdening situations, such as working somewhere you don’t want to work, and being behind on your student loans.

The methods of getting rid of anxiety, can also be used on stress.


Some medications can solve one problem, but create another.

For example, let’s say you’re taking stress-reducing medication, but that medication also keeps you awake at night.

The only way to solve this issue, is to get off all your medication by finding another method to get-rid of your stress.


In conclusion, in order to improve your sleep quality, all you have to do is make sure that you are following the above rules.

Have a nice night! 😴😴😴

Source: popsci

I’m a feminist but….I think feminism could do better at acknowledging the experience and existence of single mothers.

Each week I tune in religiously to the Guilty Feminist podcast where the host, Deborah Frances White, has undoubtedly earned hero status in my eyes. DFW’s intersectional feminism is the pursuit of gender equality that includes those on the margins. Intersectionality demands a ‘no cutting corners’ approach to women’s liberation, no collateral damage excused as we fight the good fight.

Careful attention is given on this world famous podcast to challenge established privileges and throw the gates wide open for all. For example, because of The Guilty Fem I now make a conscious effort to remember that we have celebrated 100 years of some women’s right to vote, some, because the vote for black women came much later. The extra word is simple and yet so important.

A noticeable effort is put in for Guilty Feminist panels to include the voices of queer, disabled and BAME women and non-binary people. This is great. But throughout my year of tuning in weekly and working through the back catalogue, I’d yet to see any evidence of the conscious effort to include the voices and experiences of single mothers. That was until Sharmadean Reid showed up during one episode and declared with authority and poise:

“For me, supporting lone parents is a starting point for equality.”

I literally had to pull the car over and scream with excitement, she went on:

“It’s the foundation that allows other conversations to happen, like increasing the economy and productivity of a nation and improving its Gross Domestic Happiness.

Most of these lone parents are women.

For the women who choose to start a family, they cannot even begin to think about taking incremental steps in their career if they are unable to work because of the domestic and emotional labour they have to endure, unpaid.

Of course, we should be supporting families whatever they look like, but ultimately there is a difference between single (lone) parents and co-parents.”

As I heard Sharmadean Reid speak out I truly wish I could have been there to stand up and applaud. Finally someone was giving an unapologetic plea for the struggle of single parents, whilst also bringing dignity and visibility to us.

Reid’s words were read (try saying that ten times quickly) from her contribution to the book ‘Feminists Don’t Wear Pink, and other lies’ and if her opening statements have wet your appetite, her chapter is really worth getting your hands on, along with any interviews and articles Reid has written, this woman is an unstoppable force.

As DFW explained herself in a recent episode of the Guilty Feminist: living an empowered and successful life is not in itself a feminist act, the feminist act is using that success to empower others and challenge inequality.

What I love about Sharmadean Reid is not that she is an extremely successful and highly productive entrepreneur with an enviable analytical mind to boot (but that’s awesome) what I really love is how Reid has used her success and platform to address and challenge the inequality and obstacles faced by lone parents, such as campaigning for women in business by rewriting the rules on how to run a business based on part time hours. That is what makes her a feminist.

In an interview with Danielle Newnham, Reid was asked what drives her to want to make a positive difference:

“I don’t really know why I care so much, what fuels me. Maybe because I’ve seen first-hand, growing up as the eldest child of four kids to a single parent, how financial oppression works. Money and power, those are the two main ingredients to equality, and change happens incrementally. The suffragettes died for us 100 years ago and the gender pay gap is another 100 years apart. In black America, there are people alive today who have experienced segregation.

The divides are still there so if I don’t do my part (when I have the ability to) well frankly, it’s weird to me.”

It’s weird to me too Sharmadean.

I frequently wonder why single parents are not more often considered an important, marginalised voice to be amplified by intersectional feminism. I’ve dove deep into the internet trying to find where this is being discussed and each time I come back to the surface completely empty handed. Sharmadean’s words read aloud on the Guilty Feminist was the treasure I’ve been searching for. But we need more conversations like this.

We, the single mothers, are the canaries in a coalmine full of mothers, full of women. So this International Women’s Day I implore you all; employers, politicians, friends and neighbours, to consider what it means to be a single mother in 2019. As Reid said herself, this is a starting point for equality.

Ekspedisi Maritim: Gerhana Matahari Total 2016

Rabu, 9 Maret 2016 menjadi momen langka bersejarah Indonesia dimana terjadi peristiwa fenomena 2 benda langit yang bertemu ramai dibicarakan oleh netizen bahkan warga internasional. Pasalnya fenomena ini hanya terjadi di kawasan Indonesia dan perairan samudra pasifik. Indonesia pun menjadi destinasi utama para wisatawan dalam negeri bahkan luar negeri seperti Badan Antariksa Nasional Amerika (NASA), Google, dan para peneliti serta pengamat astronomi yang berkunjung mengamati terjadinya peristiwa ini. Tidak heran mengapa fenomenan ini sangat ramai dibicarakan.

Gerhana matahri terjadi disaat matahari, bulan, dan bumi berada pada satu garis lurus pada ketiga orbital benda angkasa tersebut sehingga cahaya matahari tertutup oleh kehadiran bulan di daerah umbra menyebabkan terjadinya gerhana matahari. Tentu kita semua telah mempelajari bagaimana ini terjadi sejak duduk di bangku SMP akhir.

Beruntungnya saya dan teman-teman telah diajak untuk berpartisipasi dalam ekspedisi maritim gerhana matahari total yang diselenggarakan oleh Kementrian Kordinator dan Maritim pada tanggal 8–10 maret 2016 kemarin. Kamu berangkat menggunakan KM. Kelud PT. Pelni.

Saya sedang dilantik secara simbolis oleh Menko Maritim Bpk. Rizal Ramli

Dibuka dengan sambutan dan pelantikan dari Bpk. Menko Maritim di pelabuhan tanjung priok, kebetulan saya menjadi perwakilan untuk jakarta utara. Kegiatan ini diikuti sekitar 1125 peserta yang terdiri dari perwakilan SMA se-Jabodetabek, tamu undangan, wartawan, dan media.

Perjalanan memakan waktu sekitar 15 jam. Didalam kapal kami menikmati pemandangan selama perjalan dan diisi oleh acara-acara gathering dan materi. Salah satu pemateri yang hadir disini adalah Prof. Suhardja sebagai dosen astronomi di Institut Teknologi Bandung. Kami pun belajar astronomi langsung dengan melihat bintang-bintang yang terlihat jelas pada malam hari di anjungan dan top dek kapal.

Setibanya kami di belitung, kami sudah disambut oleh hamparan biru laut, sunrise, dan pulau-pulau kecil yang tampak seperti pada film laskar pelangi. Semua orang dalam kapal bersiap untuk menyaksikan terjadinya proses gerhana matahari total yang tepat akan terjadi pada pukul 7.20. Meski awalnya tertutup awan tetapi sang nahkoda mencari tempat disekitar pulau agar menghindari kumpulan awal yang menutupi matahari tersebut.

Gerhana matahari akan terjadi saat matahari berada pada posisi 20–21 derajat dibelitung sehingga memungkinkan untuk melihatnya dimana saja asalkan menghadap ketimur. Proses yang memakan waktu cukup lama untuk memasuki fase total ini tidak menyurutkan antusias peserta untuk lepas dari kacamatanya, meski berbahaya jika dipakai terus-menerus tetapi membuat mereka enggan untuk berpindah tempat sedikitpun.

Saya dan teman-teman beruntung mendapat tempat yang sangat pas untuk menyaksikannya yakni pada anjungan kapal sehingga memungkinkan kami untuk bebas menyaksikannya. Sejumlah media pun turut berkumpul seperti Net.TV, TVRI, Bali TV, SCTV, TV One, Global TV dan para jurnalis yang berdatangan.

Semuanya berkerumun di anjungan kapal dan menanti-nanti terjadinya gerhana matahari total. Kapal pun dihentikan dan berlabuh sekitar 500 meter dari lepas pantai dan siap untuk menikmati fenomena alam yang menakjubkan ini. Sorak sorai pun terus bersahutan ketika matahari sebentar lagi tertutup bulan.

Langit dan alam mulai menggelap seiring tertutupnya matahari layaknya suasana sunset atau maghrib. Bintang-bintang dapat terlihat dilangit seperti sudah malam saja, dan herannya hewan-hewan seperti burung pun menunjukkan perilaku yang berbeda seakan menunjukkan keheranan kenapa alam menggelap.

3…2…1… dan Gerhana Matahari Total pun benar-benar terjadi. Alam menjadi gelap (Lebih gelap dari yang saya sebutkan sebelumnya). Sangat terasa karena saya berada di tengah laut dan melihat perubahan alam drastis dari suhu hingga perilaku lingkungan.

Gerhana Matahari Total

Semua orang pun melepas kacamata mataharinya dan memulai menikmati pemandangan yang menakjubkan ini dengan mata telanjang karena memang inilah saat-saat aman melihat matahari secara langsung. Kejadian yang berlangsung kira-kira 2 menit 45 detik ini (Tiap tempat berbeda durasi) benar-benar membuat gemetar dan histeris sebagian orang. Betapa besarnya kuasa Tuhan dan orang-orang dikapal pun banyak mengucapkan kata-kata kagum dan bersyukur. Bahkan ada yang berseru “Allahu Akbar!”. Saya pun sangat kagum dengan peristiwa ini.

Selang waktu, bulan pun berangsur-angsur meninggalkan matahari dan gerhana segera berakhir…

Situasi saat Bulan menutupi Matahari sebagian

Situasi saat Bulan menutupi Matahari sebagian

Time To Vacation

Setelah berakhir melihat peristiwa menakjubkan tersebut kami pun melanjutkan acara dengan berlabuh di dermaga dan pergi ke pantai tanjung tinggi. Pantai yang biasa disebut laskar pelangi beach ini ternyata juga didatangi oleh orang-orang mancanegara yang sepertinya juga menyaksikan peristiwa GMT.